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Agnieszka Moleda

Digital Content Marketing Manager

Recent Posts by Agnieszka Moleda:

Marketing Localization: The Cultural Aspects of Global Marketing

by Agnieszka Moleda, on April 23, 2018

The challenges of international expansion lie in finding the way to customize your content and strategy to a new audience. We talked about some significant cultural aspects like language and sensitive topics  in previous posts, but now we want to focus on some less obvious cultural differences that can affect the success of your marketing campaigns.

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Wings4U Workcation: What happened in India, doesn't stay in India

by Agnieszka Moleda, on March 28, 2018

 I’ve been working for Wings4U for the last year and a half so having the chance to meet a few people from the team several times before was always an exciting occurrence. Usually, the reason behind the meeting was a specific project or a client. This time it was supposed to be different. When the announcement “We’re going for an offsite meeting in Goa, India” came, we got excited not only about location, but for meeting everyone from the team and having a chance to work together like never before!

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Key Tips from our Production Managers for Managing Remote Teams

by Agnieszka Moleda, on February 8, 2018


When you have teams based around the world working on a variety of different projects, you learn lots about how to manage remotely so that everyone feels trusted and as though they have the support they need to get the results. To find out the best way to do so, we asked some of our managers in the W4U team to share with us some of their favorite tips for managing remote teams. 

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Top 7 Blog Posts of 2017

by Agnieszka Moleda, on January 5, 2018

We had tons of great content in 2017 that we enjoyed writing and sharing with you, but there were 7 posts in particular that got most of your attention. In this post, you’ll find your favorites of 2017, plus a quick summary of what you can expect to learn from them.

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Wrapping up the Year: 8 Takeaways from 2017

by Agnieszka Moleda, on December 28, 2017

As 2017 draws to a close, like many others we’re taking a few moments to reflect on some of our incredible experiences over the last year – which wouldn’t have been possible without the support of our clients, talents of our core team, and artists. Today, we’re taking a look at some of the most important learnings we’ve picked up in hope that they will inspire others in the year to come.

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Getting Out of Your Comfort Zone vs. Remote Work

by Agnieszka Moleda, on September 5, 2017

The topic of comfort zones has been widely discussed in media, with lots of TEDx talks, articles and publications. Everyone is saying that “you have to overcome your personal barriers”. Everyone experienced being in the comfort zone. It’s personal; what for some seems to be a goal and an aspiration, for others can turn out to be a comfy place.

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What Is the Difference Between Buyer Personas and Target Audience?

by Agnieszka Moleda, on July 27, 2017

Are buyer personas and target audience terms that can be used interchangeably? If not, what are the differences between the two? Let's take a closer look. 

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7 Tips on Things to Avoid When Creating Buyer Personas

by Agnieszka Moleda, on July 20, 2017

Creating buyer personas isn’t easy, and it does take a little bit of time and practice to not only come up with them, but to then properly apply them in your marketing efforts. We’ve learned a lot about this over our years of inbound marketing actions, so here are the top seven things your business should avoid when creating buyer personas.

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